The Brand Positioning Piece of the Puzzle

FORMATION OF BRAND POSITIONING STRATEGY brand positioning A brand positioning statement outlines exactly what your company does, for whom, and what makes you different The idea behind it is to create a unique niche brandi A brand positioning statement outlines exactly what your company does, for whom, and what makes you different The idea behind it is to create a unique niche

brandi In other words, brand positioning describes how a brand is different from its competitors and where, or how, it sits in customers' minds A brand positioning